Westminster Associates

22nd April 2026

Westminster Associates needed an employer brand, brand strategy, visual identity and website design that bottled their heart and soul – and repositioned them as a people-focused business transformation partner.

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SocialChain: LITE

11th September 2025

A workshop-only LITE project aimed at aligning a leadership team, strengthening group-wide collaboration, culture and creativity.

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Inspired Pet Nutrition

4th September 2025

IPN’s employer brand & EVP evolution after their Butcher’s Pet Care purchase – creating guidance and assets to support connection across their 3 locations.

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Peel Land: LITE

17th July 2025

A workshop-only project to aid the Peel Land team with some fresh thinking and creativity to build the foundations of their latest development.

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Ardmore Group

8th July 2025

Cultural transformation and a refreshed employer brand & EVP helped Ardmore boost team connection, cut attrition, and lay the foundation for growth with a people-first approach to engagement.

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Butcher’s Pet Care

23rd June 2025

Addressing workforce challenges and disconnect with a unified internal brand and EVP – boosting communication and morale, leading to an acquisition by IPN.

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ValueLights: LITE

10th June 2025

Brand clinic and review to boost digital clarity, align teams, and strengthen their ecommerce presence post-rebrand.

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Indie’s Attic: LITE

10th June 2025

A Lite project and a feel-good brand transformation, from head to toe.

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Holywell Group: LITE

10th June 2025

Renewing clarity and confidence among the leadership team – a Lite temperature check project.

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San Carlo Restaurant Group

16th April 2025

Aligning a growing team with an employer brand & EVP – a shared purpose, values, and a unified, engaging culture to live by.

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Smel.

9th August 2024

Rebranding CopyCat Fragrances as Smel., creating standout with a bold, playful external identity.

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Sage Feather Wellness

31st July 2024

Building a warm, authentic brand that is on a mission to empower clients, with a unique identity and personality.

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